Food Ingredients 2024 Follow-Up

At this year’s Food Ingredients, the spotlight was on cutting-edge nutritional advancements to enhance stress, sleep, and cognitive health. The event highlighted the consumer demands for mental well-being solutions:

• Stress and anxiety are the focus: These remain main mental health concerns with 11% annual growth in food and beverage launches featuring stress relief claims.
• Redefining well-being: 61% of consumers define “feeling well” as being mentally positive, prioritizing emotional health alongside vitality.
• Transparency builds trust: Authentic and science-backed solutions are essential for fostering consumer confidence in brands.

These insights are reshaping the market and underline the importance of evidence-based and science-driven nutraceuticals prioritization on holistic health and promoting mental well-being and cognitive performance. Perfect for sparking innovation and clinical trial collaborations!
Now, daacro team is looking forward to next year’s FI in Paris!